Quick answer
How long should an explainer video be?
An explainer video works best at 60 to 90 seconds. We write the script, design the visuals in 2D, 3D or motion graphics, add voice-over and music, and deliver website, social and ad versions with captions.
Overview
Short, persuasive videos that turn a complicated product or idea into something everyone understands and remembers.
What you get
- Script and storyboard
- Voice-over and music
- Final explainer video
- Captions and subtitles
- Social cut-downs
Explain what you do in 60 seconds.
Our approach
How we deliver Explainer Videos.
Messaging & scripting
A tight script that leads with the problem and the payoff.
Visual storytelling
2D, 3D or motion-graphic styles matched to your brand.
Voice-over & music
Professional narration and a soundtrack that sets the tone.
Distribution-ready cuts
Versions for your website, social channels, ads and sales decks.
How we work
From first idea to launch day, in four clear steps.
- 01
Think
Research, positioning and a sharp brief. We learn your market before we draw a line.
- 02
Create
Concepts, systems, prototypes. You see real work early and often, never a black box.
- 03
Build
Design hands off to engineering without losing a pixel: sites, apps, campaigns.
- 04
Own
You launch with full files, guidelines and a team that stays to help you grow.
Common questions.
How long should an explainer video be?
Between 60 and 90 seconds works best for most products. We will advise based on your message.
Can you write the script?
Yes. Our scriptwriters create a clear, persuasive script and storyboard for your approval.
Which explainer style is best for me?
We show you styles during discovery, from 2D characters to motion graphics and 3D, matched to your audience and budget.
Will it work on social media?
Yes. We provide shorter cuts and captioned versions for sound-off viewing.
What animation styles do you offer?
We produce 2D character and frame-by-frame animation, 3D animation, motion graphics, explainer videos and animated logos. We help you choose the style that suits your story, audience and budget.
How long does an animation project take?
A 60-second explainer usually takes 3 to 5 weeks. Character-driven 2D and 3D projects take longer, typically 6 to 12 weeks depending on length and complexity.
Do I need to supply a script?
No. We can write the script and storyboard for you, or work from yours. Either way you approve the script and storyboard before animation begins.
Which file formats will I receive?
You receive final video in MP4 and MOV at the resolutions you need, plus social cut-downs, captions files and, where requested, the project source files.
OverseasDesigners